Nurishing with care
To gain mothers' trust that Procare is the best for them, we compete with an ethical marketing brand that's endorsed by doctors and medical experts. To win a battle, we must therefore have plenty of ammo.
The Idea
Showing customers that our brand is reputable and has over 20 years of experience helping moms in Asia and Australia with all aspects of their nutritional needs, from preparing for pregnancy to nursing. Showing customers that our brand uses Australian technology and is backed by numerous international bioscience and healthcare specialists. It will be easier to comprehend if emotional moments are used as the primary picture with the straightforward copy.
