Video campaign
KIZO Apartment "Developed with Japanese quality" includes Japanese contractors, Japanese developers, and Japanese interior designers, gives you the impression of a peaceful Japanese home and a first-rate living environment with a touch of Tokyo in South Jakarta.
The Idea
Experience the ikigai lifestyle in a Japanese-style apartment.
The visual idea features straightforward, pertinent iconography that is remarkably identical to Japanese culture, which our target group is undoubtedly quite familiar with. An image that might serve as an entry point, representing and analogizing one of KIZO Apartment's value/USPs, is followed by the delivery of many other superior USPs in the body copy.
