BSM

BSM is a company that prioritizes customer pleasure in the credit insurance, general insurance, and life and health insurance industries in order to obtain the greatest results. is to become the most respected and well-known insurance company in Indonesia. Outstanding at settling insurance claims for insureds and providing insurance closure services.

Logo Philosophy
The BSM brand stands for PT Bringin Sejahtera Makmur.

Being a business in the insurance industry, PT Bringin Sejahtera Makmur can compete in the market thanks to the strength of the BSM brand.

The letter S, constructed from the graphic sign of shaking hands, represents a positive relationship between the company and the customer. This also represents the partners' pleasure with PT Bringin Sejahtera Makmur.

The orange and blue colors are lifted from the BRI Dapen logo's derivation.